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Short Term Acute Care HospitalVoluntary Non-Profit - Private

Novant Health Rowan Medical Center

Novant Health · Salisbury, NC

612 Mocksville Avenue, Salisbury, NC 28144(704) 210-5000

4 of 5

CMS star rating

216

Beds

9,088

Inpatient discharges a year

$378.1M

Net patient revenue a year

37

In-network payers

About this hospital

Novant Health Rowan Medical Center is a 216-bed voluntary non-profit - private hospital in Salisbury, NC, affiliated with Novant Health. Below you'll find publicly disclosed negotiated rates and facility details, including 37 in-network payers and 370 disclosed rate categories.

  • Rural referral center
  • Disproportionate share hospital
  • 340B participant
CCN
340015
NPI
1508843566
Health system
Novant Health
Teaching
No Medicare-funded residents
County
Rowan County
Metro area
Charlotte-Concord-Gastonia, NC-SC MSA
Medicare contractor
Jurisdiction M, Palmetto GBA (11501)
In Medicare since
1966
Last CMS survey
2007

Prices for common services

The 24 services Novant Health Rowan Medical Center most likely performs, ranked by likely volume and what it is paid. Each service names one insurer. * marks hidden insurer names; A, B and C rank the remaining rates from low to high and reset for each service.

Book a demo to see hidden insurer names, more payer rates, and hospital data, or start a free trial.

Childbirth · Inpatient

Vaginal delivery, hospital stay

MS-DRG 807

$8,095 - $10,821

from 3 insurers · median $10,695

UnitedHealthcare$10,821
Insurer A*$8,095
Insurer B*$10,695

CMS lists this service as CPT 59400, the obstetrician's global fee. The hospital bills the delivery stay as MS-DRG 807, so these are facility case rates.

Hospital reports neonatal nursery services to CMS

Childbirth · Inpatient

Cesarean delivery, hospital stay

MS-DRG 788

$11,999 - $17,568

from 3 insurers · median $16,804

UnitedHealthcare$16,804
Insurer A*$11,999
Insurer B*$17,568

CMS lists this service as CPT 59510, the obstetrician's global fee. The hospital bills the delivery stay as MS-DRG 788, so these are facility case rates.

Hospital reports neonatal nursery services to CMS

Medicine & Surgery · Inpatient

Spinal fusion except cervical without MCC

MS-DRG 460

$51,298 - $169,752

from 3 insurers · median $77,423

Blue Cross$51,298
Insurer A*$77,423
Insurer B*est.$169,752
Medicare $23,012Nearby hospitals $48,36060% above nearby hospitals

22 Medicare discharges for this DRG in CMS hospital data

Medicine & Surgery · Inpatient

Major lower-extremity joint replacement without MCC

MS-DRG 470

$24,029 - $44,153

from 3 insurers · median $30,599

Blue Cross$24,029
Insurer A*$30,599
Insurer B*$44,153
Medicare $11,319Nearby hospitals $25,48720% above nearby hospitals

45 Medicare discharges for this DRG in CMS hospital data

How the insurers pay at Novant Health Rowan Medical Center

Median rate as a percent of Medicare across the outpatient services above, and how many services sit above or below the same insurer's median at nearby hospitals. * marks hidden insurer names. These table labels track the same insurers across services; the labels on each service card reset.

InsurerServicesMedian % of MedicareAbove nearbyBelow nearby
Insurer A*22
318%
116
Insurer B*23
257%
58
Insurer C*19
215%
712
Insurer D*23
119%
412

How we chose these services: 7 appear in this hospital's own Medicare claims, 13 are common here based on CMS Medicare volume, and 4 are typical for the service lines it reports to CMS. Rates come from insurer and hospital price transparency files as of October 2026. Rates under a quarter of Medicare or over 20 times Medicare are left out as likely physician-fee rows or file errors. Book a demo to see all 300 CMS shoppable services for Novant Health Rowan Medical Center, or start a free trial.

Insurance Accepted

Acceptance varies by plan and service. Confirm coverage with your insurer or the hospital's billing department.

Medicare
Aetna
BCBS
Cigna
United Healthcare (incl Optum, Rocky Mountain, Health Plan of Nevada, Sierra Health)
Ameri HealthAspirus Health PlanAvera Health PlansBanner HealthCenteneEMI Health

More about this hospital

  • Quality

    4 of 5 stars

    • 205 min in the ER before going home (US median 148)
    • No Medicare readmissions penalty
    See quality ratings
  • Doctors and services

    Accredited by The Joint Commission

    • No Medicare-funded residents
    • 40 services
    • 507 affiliated clinicians
    See doctors and services
  • Finances

    $378.1M net patient revenue

    • Operating margin on patient care 2.6%
    • $12.5M unreimbursed and uncompensated care
    • $16.4M net income
    See finances
  • Ownership and leadership

    Owned by Novant Health, Inc.

    • Private (not for profit)
    • 340B drug pricing program participant
    See ownership and leadership

Tax IDs and NPIs insurers list

The employer identification numbers (EINs) health plans and networks list for Novant Health Rowan Medical Center in the in-network rate files they publish, with the organization NPIs billed under each.

Tax ID (EIN)Plans and networks listing itOrganization NPIs
56-0547479Novant Health Rowan Medical Center LLC64Aetna, Cigna, United Healthcare (incl Optum, Rocky Mountain, Health Plan of Nevada, Sierra Health), Allied Benefit Systems, Ambetter and 59 more1508843566 Novant Health Rowan Medical Center LLC1386140945 Novant Health Rowan Medical Center LLC1528031762 Novant Health Rowan Medical Center LLCand 46 more

Source: PayerPrice analysis of insurers' Transparency in Coverage in-network files. An EIN can cover several hospitals and clinics in a health system, and insurers sometimes list other organizations' NPIs under it.

Location

612 Mocksville Avenue, Salisbury, NC 28144

(704) 210-5000

Get directions

Frequently asked questions

About Novant Health Rowan Medical Center's rates and hospital price transparency.

How much does an MRI cost at Novant Health Rowan Medical Center?

For MRI brain before and after contrast (CPT 70553), published negotiated rates at Novant Health Rowan Medical Center range from $730 to $2,573 across 4 insurers. Aetna's rate is $823. The median at nearby comparable hospitals is $1,907. What a patient pays depends on their plan's deductible, coinsurance and network status.

How much does a CT scan cost at Novant Health Rowan Medical Center?

For CT abdomen and pelvis with contrast (CPT 74177), published negotiated rates at Novant Health Rowan Medical Center range from $337 to $2,882 across 4 insurers. Aetna's rate is $790. The median at nearby comparable hospitals is $2,226. What a patient pays depends on their plan's deductible, coinsurance and network status.

How much does a colonoscopy cost at Novant Health Rowan Medical Center?

For Colonoscopy with polyp removal (CPT 45385), published negotiated rates at Novant Health Rowan Medical Center range from $590 to $3,488 across 3 insurers. Cigna's rate is $590. The median at nearby comparable hospitals is $1,612. What a patient pays depends on their plan's deductible, coinsurance and network status.

How much does giving birth cost at Novant Health Rowan Medical Center?

For Vaginal delivery, hospital stay (MS-DRG 807), published negotiated rates at Novant Health Rowan Medical Center range from $8,095 to $10,821 across 3 insurers. UnitedHealthcare's rate is $10,821. What a patient pays depends on their plan's deductible, coinsurance and network status.

How much does a mammogram cost at Novant Health Rowan Medical Center?

For Screening mammography, bilateral (CPT 77067), published negotiated rates at Novant Health Rowan Medical Center range from $180 to $560 across 4 insurers. UnitedHealthcare's rate is $192. The median at nearby comparable hospitals is $243. What a patient pays depends on their plan's deductible, coinsurance and network status.

How much does hip or knee replacement cost at Novant Health Rowan Medical Center?

For Major lower-extremity joint replacement without MCC (MS-DRG 470), published negotiated rates at Novant Health Rowan Medical Center range from $24,029 to $44,153 across 3 insurers. Blue Cross Blue Shield's rate is $24,029. The median at nearby comparable hospitals is $25,487. What a patient pays depends on their plan's deductible, coinsurance and network status.

What is Novant Health Rowan Medical Center's CMS star rating?

Novant Health Rowan Medical Center has a CMS overall hospital star rating of 4 out of 5 on Medicare Care Compare (CMS data released 2026-08-13). That is higher than 58% of US hospitals.

Is Novant Health Rowan Medical Center a teaching hospital?

CMS reports no Medicare-funded interns or residents at Novant Health Rowan Medical Center for fiscal year 2027.

Does Medicare penalize Novant Health Rowan Medical Center for readmissions?

No. Novant Health Rowan Medical Center has no Hospital Readmissions Reduction Program penalty in fiscal year 2027.

What are the most common Medicare inpatient stays at Novant Health Rowan Medical Center?

In 2024, the most common were septicemia or severe sepsis without mv >96 hours with mcc (138 discharges), heart failure and shock with mcc (83 discharges), simple pneumonia and pleurisy with mcc (54 discharges).

For hospital finance and compliance teams

Running price transparency at a hospital like this one?

The data on this page comes from the files hospitals and payers publish. We help hospitals publish theirs correctly, and take a fresh look at their chargemaster.

Compliance MRF

Publish a CMS-compliant machine-readable file

We turn your chargemaster and payer contracts into the CMS template file, then keep it current as rates change.

CMS v3 example: standard_charge_information[0]
{
  "description": "MRI of brain (no contrast)",
  "code_information": [
    { "code": "611", "type": "RC" },
    { "code": "70551", "type": "CPT" }
  ],
  "standard_charges": [{
    "setting": "outpatient",
    "minimum": 250,
    "maximum": 400,
    "gross_charge": 1200,
    "discounted_cash": 1080,
    "payers_information": [
      {
        "payer_name": "Platform Health Insurance",
        "plan_name": "PPO",
        "methodology": "fee schedule",
        "standard_charge_dollar": 400
      },
      {
        "payer_name": "Region Health Insurance",
        "plan_name": "HMO",
        "methodology": "fee schedule",
        "standard_charge_dollar": 250
      }
    ]
  }]
}
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  • cms-hpt.txt file and homepage footer link
  • Refreshed when your contracts change
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Get your chargemaster right for billing and payer contracts

Your chargemaster sets the gross charge on every claim, and many payer contracts base payment on it through percent-of-charge, lesser-of and stop-loss terms. We audit it line by line and show how your charges and negotiated rates compare with peer hospitals before your next negotiation.

What a review covers

CodingPricingPayer contractsCompliance
  • CPT, HCPCS, revenue code and modifier errors flagged line by line
  • Missing, duplicate and outdated charge lines identified
  • Charges set below payer allowables caught before lesser-of clauses cut payment
  • Revenue impact of charge changes modeled across percent-of-charge and stop-loss terms
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